kabookaboo adds Root to Client Roster

kabookaboo is proud to announce the addition of Root to its client roster. Ari Rollnick, CEO and Founder, stated: “Root is an absolutely amazing company in the change management space with some of the sharpest people I’ve had the opportunity to work with. I’m looking forward to working with them to help establish brand awareness and drive business opportunities.”

Root has worked with more than 900 global companies, including 70% of the Fortune 50, helping them successfully create change. They activate, motivate and inspire people to accelerate the speed of change through a combination of disruptive methods, storytelling, and interactive experiences.

Root bridges canyons… Change is not fueled by knowledge alone; it requires an emotional connection. People need to know: why the organization is changing, what is changing, and how they, as individuals, need to change. When done well, this approach leads to inspiration, motivation, excitement, engagement, and most of all, a passion to change. Learn more about the Canyon here.

Root’s process of defining the future, building an organizational movement and creating lasting change is backed by proven research and evolved over 25 years. To learn more about this innovative organization, please visit rootinc.com.